Protect your Social Media Platform

              On Monday, February 18th, Burger King's Twitter account was hacked. The hacker changed the appearance of the platform where the Burger King name was replaced to McDonalds and the background contained images of Fish McBites. Indeed, it surly was a comedic hacker. The hacker than sent out funny retweets to many Burger King followers. It took almost a whole hour for Burger King to regain control to their Twitter site. In order for a company to not fall in the same fate as Burger King and many other companies in the past, here are a few tips. First, have a password that is not your cat's name or personal detail. Instead, have a password that is hard to predict, like the first letter of a song lyric. Another tip is to centralize the social media channels. In order to receive full control is by consolidating all the social media accounts under one single social media management system. Next, is to authorize who can post messages. Do not give the key accounts to entry-level employees or interns. Lastly, offer social media education to inform employees.